In this episode of the Sales Reinvented podcast, Mary Jane shares how a good story is crafted, what makes a great storyteller, and even tells one of her favorite stories.
The Phone Lady's Blog
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Imagine that one morning next week you leave your home to go somewhere and find that your bicycle has been replaced with a motorcycle. Or your automatic car has been replaced with a standard. Or your SUV has been replaced with an 18-wheel tractor trailer. … Read more
About five years ago, I connected with Donald O’Connor on Twitter. Since then we have created a friendship founded on our shared interest and passion in sales and communication. Earlier this month, when he attended my monthly webinar, I discovered his wealth of great sales … Read more
Interesting and valuable conversations are often easily created with family, friends and colleagues. Can we create this same level of communication with prospects and clients? How do we inspire conversations that build trust and relationships, and deliver value to everyone? The answer is in the … Read more
“Communication is not saying something. Communication is being heard.” – Frances Hesselbein – Many of you already know my “just” story. At the age of 28, building my first business and making outbound calls across the country, I was shocked to discover that turning a … Read more
There’s a struggle going on. No matter what industry my clients represent, or how smoothly they managed the initial COVID-19 lockdown, or how quickly they created a re-opening process … they are all still struggling on some level. The demands on their time seem to … Read more
For many, many years receptionists were an exclusive perk of the upper echelon of the business world. As an employee moved up the “corporate ladder”, they reached a point where someone else started answering their phone. You can witness this in television series and movies … Read more
This past week I had a lot of opportunities to be a customer. I was on the phone frequently, gathering information on a wide variety of products and services. Each company had a slightly different approach to receiving my call. Everyone was polite and provided … Read more
Disciplined follow-up with potential clients is a challenge for most of us. For some reason, our negative self-talk gets a bit louder and more assertive when it comes to this task. Some of the things we tell ourselves include: “If they’re interested, they’ll call me.” … Read more
One of the biggest challenges for small business owners, entrepreneurs, freelancers and independent service providers is … creating consistent revenue. Accomplishing this requires making “business development” a consistent priority. But what does this involve? What are the actions we need to take each day or … Read more
My initial reaction to the notion that phone calls would one day include cameras is very clear in my mind. I remember exactly where I was when someone shared this news item with me. It was sometime in the mid-’90s. I was standing outside my … Read more
Several weeks ago Allison Smith of Dandelion Digital approached me with this question: Do you have resources on how to do this diligent research of ideal prospects? Since I did not have a downloadable resource to share with her (yes, this is now on the “to … Read more
Last week Allison Smith read my post very carefully and responded with this question: Do you have resources on how to do this diligent research of ideal prospects? So … she’s become our first case study on how to reach your ideal target market. Allison owns Dandelion … Read more
For many businesses and individuals, the plan they created earlier this year to reach their financial goals is now obsolete. And with so many unknowns still in play, likely for some time to come, it can be difficult to create a new plan that delivers … Read more
Twenty-eight years ago, on May 15, my then business partner gave birth to her first child. We were in our fourth year of growing our company and while we did manage to organize a (sort of) maternity leave for her, once that time was up, … Read more
In mid-January, while doing errands early on a Saturday morning, I listened to a radio interview with a family living in lockdown in Wuhan, China. While they were well organized and optimistic, the strain was clear in their voices. At the time, I was foolish … Read more
It has been a difficult week here in Nova Scotia. While all of us were continuing to hang on to the roller coaster that is COVID-19, last Sunday morning news began to surface of unimaginable gun violence in our small towns and villages. Many of … Read more
As a child, I loved exploring. It was so much fun. Our backyard merged with the bush and I spent hours, with friends or by myself, looking for treasures – everything from pyrite to ripe blueberries. And in the depths of winter, I would head … Read more
In the past two weeks, I’ve spent time with numerous business teams in a wide range of industries helping them revise their sales and customer service messaging. Why? Because the words they used prior to COVID-19 to speak with customers and inspire conversations with prospects … Read more
It’s hard to take in that the world … the entire world … is sharing one event. While each country, culture, region is experiencing COVID-19 differently, and each individual is having unique reactions and responses, we are all being impacted by this pandemic at the … Read more
When I was 26 years old, I was offered a job at The Globe and Mail, writing one or two columns a week for the real estate section. Unfortunately, this opportunity was seen by my current employer (the Toronto Real Estate Board, where I wrote … Read more
Years ago, needing a birthday card for a dear friend, I walked into a greeting card store believing my errand would only take 10 to 15 minutes. After 40 minutes, I purchased a card that I felt wasn’t quite perfect enough, along with a few … Read more
“Model the behavior you wish more people would display. Lead first.” — Robin S. Sharma Years ago the term “ghosting” came into my world. At that time it was all about the young people in my life – their friends and relationships that involved a … Read more
My dad was a great lover of comedy. Born in 1920, he grew up in the era of vaudeville and silent movies (where the piano player sat below the screen at the theatre and played the soundtrack!). I loved it when he shared these memories … Read more
Almost every small business owner I’ve worked with starts out keeping track of prospects using a spreadsheet. They carefully choose and set up the columns. Then they add to it weekly, sometimes daily, listing all the people they’ve spoken to and a bit of information … Read more
To reach your financial goal, build your business and create consistent revenue, you must embrace persistence. In last week’s post, I used a couple of different dictionaries to create a simple comparison between persistence and pestering and shared with you the value of continuing to reach … Read more
Persistence remains a challenging topic for the business owners, entrepreneurs and salespeople who work with me. For some reason, persistence and pestering get intertwined and while the two words may start with the same letter, they are not at all alike. The word persistence comes … Read more
As I’ve shared in many posts over the years, I love the business numbers, the statistics, the metrics. Technology allows all of us to look closely at the numbers behind so many of our activities. Take this post for example … I can now see … Read more
In our house, CBC Radio is on most of the time. Sometimes I listen intently, sometimes bits of information enter my consciousness while I’m focused on other things. This is what happened on November 28. The Current was on and a panel was discussing the … Read more
Like everyone, I have a healthy dose of imperfections. Some of them, I’ve learned to live with and found ways to compensate. For example, I’m quite physically awkward, uncoordinated. (If my friend Sean is reading this, he’ll be laughing. He witnessed the month(?) it took … Read more
There’s a vague image in my mind of standing in the middle of our high-ceilinged, converted-industrial-space office at Adelaide and Spadina in Toronto listening to a news story about future technologies. I’m guessing this was the mid-90s and the newscaster was saying that soon all … Read more
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Banks Curtail Employee Use of Voice Mail: Voice mail is viewed as an expensive vestige of a bygone era. See what The Phone Lady has to say.